Saras Sarasvathy is an American entrepreneurship professor and member of the Strategy, Entrepreneurship, and Ethics area. In addition to MBA and doctoral courses in entrepreneurship at Darden School of Business in Virginia, she teaches in doctoral programs in Europe, Asia, Latin America, and Africa.

She received the Global Award for Entrepreneurship Research in 2022, the highest recognition for entrepreneurship research from the Swedish Entrepreneurship Forum and the Research Institute of Industrial Economics.

Here is an anecdote related to an interesting interview with her.

What is the secret of your success? “Two words” was the response.

The interviewer continued:

Which are they? “Correct decisions,” she replied without hesitation.

Which brings another question:

Then, how do you make the right decisions? “One word,” she answered with simplicity.

The following question was mandatory:

What is that word? “Experience,” she said without any hesitation.

The questions did not end:

How did you get that experience? “Two words,” she answered while smiling.

Which ones? “Wrong decisions”.

Similarly, the “Three Words: Integration Coefficient IC“ business model reflects our more than 30 years of experience, demonstrating our perseverance, dedication, tenacity, and constant reinvention in the face of the continuous changes in markets and technology.

We learned that effective leadership involves having the vision and the ability to break new ground and find innovative solutions, anticipating changes and challenges, and guiding our teams to clear objectives such as sustainability and full customer satisfaction.

The Integration Coefficient IC is a strategic guide that allows us to create a unified vision for the entire organization. By overcoming the barriers against this business model through educating the market, highlighting the benefits, building trust based on strong relationships with suppliers and customers, partnering with top manufacturers, providing exceptional services, and embracing a digital ecosystem technology (IC-APP is coming soon), we have helped to improve the efficiency and effectiveness of the supply chain, ultimately leading to better outcomes for all parties involved.

By taking these steps, when using the Integration Coefficient IC model, and even after several failures, we have overcome the barriers to success in establishing a competitive advantage in the market. Over time, as more customers and stakeholders become aware of the benefits of the IC model, it is becoming the preferred approach to supply chain management in all fields where we are actively promoting matched solutions.

Are you interested in joining this revolution? We want your company belong to our exclusive list of clients, making a perfect match for our IC model and the IC-APP.

Don’t miss this opportunity.